Guerrilla marketing on Google Maps
I tried this idea some time ago, but because of the speed with which pictures take to be approved for use on Google Maps (very slowly) I forgot about it, until now. About a year ago I was running a …
Category: Blog
Alastair Campbell’s Top Gear secret
I’m just back from a day’s reporting on a fleet conference and have come back with a story that’s a bit different from the normal fleet lines. Guest speaker was Alastair Campbell, former PM spin doctor extraordinaire, who went down …
New media or knew media
Until now I’d only heard about specialist firms that offered car maker PR departments a way in to the social media scene by ‘reaching out’ to bloggers. One such PR person told me that whenever they’d tried using such agencies, …