Last week I attended the second social media forum for PR professionals and journalists run by MIPAA – the Motor Industry Public Affairs Association – which was (as with the first) a very useful and interesting event. Talk included social media etiquette between journalists and PR people surrounding launches, such as ‘would tweeting information from [...]
There are all sorts of ways of measuring the usefulness of taking part in Twitter. For me, as a home worker, it provides one of the few things I miss about working in a large office – the banter. But better than that, it’s banter I can turn off to concentrate on tasks that will [...]
There are all sorts of services that will automate your Twitter activity, but you need to show a bit of intelligence when you set them up otherwise you could end up sending pointless tweets that do your brand harm, not good. I know this, because the following just happened to me… I tweeted a few [...]
